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"Arvind Fashions Posts Double-Digit Growth as Premium Sustainable Denim Gains Momentum"

Arvind Fashions said its premium denim business delivered double-digit growth, underscoring a clear shift in India's fashion market toward higher-value, lower-impact wardrobe staples. Manufactured with zero water discharge, the line positions sustainability not as a marketing flourish but as a material and operational discipline shaping the brand's next phase of growth.

Arvind Fashions Posts Double-Digit Growth as Premium Sustainable Denim Gains Momentum

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By Rhea Mehta, India Fashion Bureau, RDU Global

Fashion Correspondent

Ahmedabad, India 2026-04-08T09:30:00.000Z•4 min read

Arvind Fashions said its premium denim business delivered double-digit growth, underscoring a clear shift in India's fashion market toward higher-value, lower-impact wardrobe staples. Manufactured with zero water discharge, the line positions sustainability not as a marketing flourish but as a material and operational discipline shaping the brand's next phase of growth.

Arvind Fashions said its premium denim business delivered double-digit growth, underscoring a clear shift in India's fashion market toward higher-value, lower-impact wardrobe staples. Manufactured with zero water discharge, the line positions sustainability not as a marketing flourish but as a material and operational discipline shaping the brand's next phase of growth.

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Reported by RDU Global Correspondent. Formatted and verified using real-time institutional and journalistic wire feeds. Independent reporting adhering to the RDU Global Editorial Code of Conduct.

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